Introduction As the year draws to a close and the festive season is upon us, it is an opportune moment to reflect on the transformative

Introduction The festive season is a time of celebration, joy and, of course, shopping. As consumers increasingly rely on online platforms, mobile devices and in-store

Introduction South African Small, Medium and Micro Enterprises (SMMEs) play a vital role in the country’s economy, contributing to the GDP and employing majority of